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For Immediate Release September 15, 2009 MarketingWorks Featured In Down To Business: Owner Donna Vassallo Asked To Be A Panelist At The Book Launch New York, NY — Donna Vassallo, owner of the copywriting firm Marketing Works NY, was profiled in the book, Down to Business: The First 10 Steps to Entrepreneurship for Women, written by Clara Villarosa, business coach and owner of the Hue-Man Bookstore in New York City. Donna was featured as an example of a sole proprietorship. She also was asked to participate in a panel discussion at the book’s launch party, held on September 10 in Manhattan. The panel members, all women business owners featured in the book, talked about their motivation for becoming entrepreneurs and provided “one piece of advice” for those wanting to start their own company. “Like many people today, I started to work for myself while still job hunting, as I had left my previous position, although by choice,” says Donna. “While I enjoyed being self-employed, I wasn’t sure I was qualified to start my own business. Eventually, I realized I didn’t really need anyone’s permission, I just did it. And I’m still here, 14 years later. So my one piece of advice to budding entrepreneurs is sometimes you just have to fake it ‘til you make it.” Down To Business is published by Avery, a member of Penguin Group USA Inc. About MarketingWorks Contact:
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